How Much Does Wix Cost?

Last Updated on November 11, 2024
Written by CPA Alec Pow | Content Reviewed by CFA Alexander Popinker

With its user-friendly drag and drop editor, stylish templates, and built-in hosting, Wix has become one of the most popular website building platforms. But with varied pricing tiers available, many wonder – how much does Wix actually cost?

In this guide, we’ll break down Wix’s pricing structure, cover what’s included in each plan, detail any hidden costs, and provide tips for saving money. Read on for a comprehensive overview of Wix pricing.

How Much Does Wix Cost?

Wix offers prices from free for basic sites to $500+ per month for advanced eCommerce sites. Understanding what features each plan includes helps choose the best value.

Wix provides a website builder, hosting, and content management system. Their pricing includes:

• Free Plan – Basic Wix site builder and hosting with limits.
• Website Plans – For personal sites and blogs. Ranges from Combo ($5+/month) to VIP ($22+/month).
• Business Plans – For professional sites with extended features. From Basic ($17+/month) to VIP ($49+/month).
• eCommerce Plans – For online stores. Similar tiered plans as Business.
• Custom Enterprise – For large businesses. Quotes based on unique needs.

Wix charges monthly or discounted annually, incentivizing annual commitment. Costs scale based on site features, storage, bandwidth, and number of team members. Now let’s explore each plan’s details.

According to Website Builder Expert, Wix’s pricing ranges from $17 per month to $159 per month when billed annually. The plans include a free option, which allows users to try Wix indefinitely, but with limitations. For those looking for more features, the Light plan is priced at $17 per month, while the Core plan, suitable for small online stores, costs about $29 per month.

Another source, Forbes, outlines various plans including the Combo plan at $16 per month for personal sites and the Unlimited plan at $22 per month for freelancers or small business owners. The Business Basic plan is priced at approximately $27 per month, while the Business Unlimited plan costs around $32 per month. For high-traffic sites, the Business VIP plan is available for about $59 per month.

A detailed overview from Thrill Data confirms that Wix offers a range of plans with prices starting from free to about $500 per month for enterprise solutions. The higher-tier plans provide advanced features suitable for larger businesses and include custom pricing based on specific needs.

According to the official Wix pricing page on Wix.com, their Business Elite plan is priced at $159 per month and includes unlimited storage and advanced eCommerce features. The Business plan is available for around $36 per month, while the Core plan remains a popular choice at about $29 per month. Each plan includes various features tailored to different types of users, from individual bloggers to large businesses.

Wix’s Free Website Plan

Wix’s forever free plan allows anyone to create a basic Wix site with:

• Access to template library and drag-and-drop site builder
• 500MB storage and 1GB monthly bandwidth
• Wix domain name (yourname.wixsite.com)
• Built-in SEO tools, forms, and analytics

However, the free plan has strict limits including:

• Forced Wix ads on site pages
• Max 1 hour of ad-free use per month
• No online sales capabilities
• Restricted integrations and apps

The free plan enables testing Wix, but paid plans provide more robust options once outgrowing limited capabilities.

Paid Website Plans

For enhanced personal sites and blogs, Wix paid website plans offer:

Combo Plan – $5+/month

• Free custom domain for one year
• 3GB storage, 2GB bandwidth
• Email marketing tools
• Remove Wix ads

Ideal for portfolios, personal sites, and early-stage blogs.

You might also like our articles on the cost of making a website, getting an AWS Server, or developing an app.

Unlimited Plan – $9+/month

• 10GB storage, 5GB bandwidth
• Site visitor analytics
• Built-in form builder
• Social media integration

Perfect for freelancers, artists, and active bloggers.

Pro Plan – $14+/month

• Professional logo
• Site booster app
• Google Analytics integration
• Access to premium media content

Pro enhances brand image for professional use.

VIP Plan – $22+/month

• VIP-only customer support
• No sales transaction fees
• Advanced marketing and promotion tools
• Automated site backups

Top-tier plan for creative agencies and active content creators.

eCommerce and Business Plans

For online shops and professional sites, Wix provides:

Business Basic – $17+/month

• Secure payment processing
• Product inventory management
• Dynamic pricing options
• Order management system

Entry-level eCommerce suitable for small shops.

Business Unlimited – $23+/month

• 25GB storage, 25GB bandwidth
• Abandoned cart recovery
• Email marketing automation
• Team accounts with permissions

More advanced eCommerce and marketing tools for growing brands.

Business VIP – $49+/month

• VIP customer support
• Premium integrations and apps
• International tax and fraud protection
• Customizable reports

Robust capabilities for established online stores and agencies.

Additional Charges and Fees

Be aware of possible extra fees beyond the base subscription plan:

• Domain registration/renewal – Required separate annual fee around $15 per domain unless registering for two years.
• Premium apps and add-ons – Some advanced integrations, apps, and increased storage incur fees.
• Transaction fees – On free and basic personal plans, Wix charges commission around 3-5% per sale made.
• Overage fees – Usage above bandwidth or storage limits incurs additional overage fees.
• Email accounts – Custom accounts like name@yourdomain require G Suite paid plans starting at $6/month.

Monitoring domain expirations, sales volumes, and resource usage helps determine any unexpected costs.

Monthly vs Annual Wix Plans

Wix offers two billing cycles:

• Monthly plans – Maximum flexibility to cancel or change plans month-to-month. No long-term lock-in.
• Annual plans – Requires upfront yearly payment but provides 10-20% discount versus equivalent monthly plans.
• Multi-year deals – Rarely Wix offers bigger discounts on 2–3-year plans for maximum savings.

Monthly plans provide short-term convenience. But annual subscriptions deliver better rates for established sites intending to stay with Wix longer term.

Get the Best Deal on Wix Pricing

Take advantage of these tips to save money on your Wix website:

• Compare plans closely to identify the lowest tier with your must-have features. Don’t overpay for unnecessary tools.
• Look for seasonal promotions around holidays and major shopping days for discounted annual plans.
• Check for any first-time user promos when signing up for additional savings.
• Commit to multi-year plans (2-3 years) when possible, for deeper discounts. But only advisable if confident your site will remain active long term.
• Stick to free templates, fonts, images, and apps to avoid premium asset costs.
• Consider bundled packages like website + email if cheaper than individual purchases.

Wix vs Competitors

Here is a pricing comparison between Wix and two top competing platforms:

Platform	Free Option	Starting Price	Top Plan Price
Wix	Limited plan	$4.50/month	$49/month
Squarespace	14-day trial	$12/month	$40/month
Shopify	14-day trial	$29/month	$299/month

Wix offers the most flexibility with a forever free option. Squarespace and Shopify focus more on robust eCommerce functionality in paid tiers.

Choosing the Right Wix Plan

With Wix’s array of options, selecting the perfect plan involves:

• Considering type of site – Blog? Store? Portfolio? Community forum?
• Evaluating must-have features – For example, need for eCommerce, lead forms, or member logins.
• Factor in traffic and storage needs based on media volume.
• Weighing priorities like lowest cost vs support level.
• Comparing packages to pinpoint lowest tier that fulfills your needs.

Wix makes it easy to upgrade your plan at any time as your site grows. Starting lean helps control initial costs. Their personalized demo can help match website goals with ideal pricing plan.

Expert Tips

We asked experienced Wix users to share their advice on choosing cost-optimized plans:

“Don’t overpay for unlimited plans if you realistically only need 10-20GB storage and basic features. Start with a lower-cost option and scale up over time.” – Linda Chang, Digital Marketer

“Always compare bundled suite pricing if you need website, email, and domain. The combo deals can provide real savings versus individual purchases.” – James Wright, Web Designer

“Pay attention to annual domain renewal fees. Either register domains for multiple years when possible or set calendar reminders to manually renew at lowest rate.” – Sanjay Patel, Agency Owner

Final Words

Wix provides immense value and capabilities from free to premium plans tailored to personal sites, online stores, and business use cases. While not the cheapest option for advanced eCommerce, across all tiers Wix makes robust website building accessible.

Leveraging annual billing, bundled packages, starter plans, and promotions allows users to maximize features while minimizing cost. For lean entrepreneurs to established enterprises, Wix grants affordable access to powerful web design made easy.