How Much Do Macarons Cost?
There’s nothing more sublime than a bite from a macaron. This dessert is the top of approachable gastronomic luxury, divine pleasure, guilty or not, Paris’s favorite dessert and the number one attraction in the world’s top pastry windows. But behind pastel shades and delicate textures, there is true art, supported by a science that draws its inspiration from sweets, flavors, and unexpected but sublime sensations.
Macarons did not become a business until the beginning of the 20th century. Initially, macarons were served as cake, but the growing popularity, with the advent of so many flavors and creams, made this dessert more and more desirable and commercialized. Today it is sold in dozens of flavors, from caramel to strawberries, and the creams are increasingly interesting, even with bacon, foie gras, and matcha. In France, however, there are a few cities where macarons are sold only in the original version.
What are macarons?
Macarons is a very fine meringue dessert, prepared from almond flour, sugar or sweeteners, egg whites, and ganache, the filling. It consists of an almond flour dough cooked in the meringue style, perfectly balanced with the slightly crispy exterior and soft interior, and filled with cream of various refined flavors. The cookies are slightly damp and melt easily in the mouth. Macarons can be found in a wide variety of flavors, ranging from raspberries and chocolate to pistachio.
Although originally from Italy, the product was brought to France in 1533, during the reign of King Henri II, becoming an extremely popular product from then until today’s Paris.
There are two main methods for making a macaron: the “French” method and the “Italian” method. The difference between the two is how the meringue is made. Initially, the dessert consisted only of “coating”, as Pierre Desfontaines later had the idea of adding ganache.
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The name comes from the Italian Maccarone, referring to the fluffy texture of the meringue.
It is among the few gluten-free desserts as the original recipe, is prepared only from almond flour.
The standard size of a macaron is between 3.5 and 4 cm, although there are smaller ones, known as mini-macarons, and larger ones. Usually, on the market, you will find those macarons that are in standard size. We think this is the right measure because each macaron is eaten in 2 to 3 bites. Because of this size, they are neither large nor small.
How Much Do Macarons Cost?
A box of macarons will probably cost you way more than you might expect. In fact, a single macaron costs from $1.5 to $4, or even more. Prices vary widely depending on the location and bakery, but in the United States, the average cost for a single macaron is from $2 to $3.
Why are Ladurée macarons so expensive?
It’s no wonder that Ladurée advertises in the pages of Vogue and Elle, right next to the latest generation of dresses, jewelry, and designer bags. These are designer desserts, after all. But this type of real estate marketing costs money, which contributes even more to why their macarons are so expensive.
Where to buy macarons
Ladurée Paris is the most famous Paris macaron shop. The price for a box of a dozen macarons starts from $45.
Bouchon Bakery has macarons made by Chef Thomas Keller. Here the price for a classy box of six macarons starts from $55.
La Fournette has authentic French macarons made by Pierre Zimmermann, a world baking champion. At La Fournette the price for a dozen macarons starts from $55.
Sucré is a sweets shop from New Orleans. The price for a box of 8 macarons starts from $55.
How much does it cost to make macarons?
If you want to try a homemade version of macarons, the cost will depend on the quality of the ingredients you use. A low price will be around $0.30 for a single macaron, up to $0.50/$0.60 per pastry.
Why are macarons so expensive?
Macarons require a high level of pastry expertise.
The price and quality of ingredients will definitely influence the final taste.
Macarons take a long time to make. To make one batch of macarons, from scratch to the final product, takes around 2 hours more or less.
Another important factor is the prestige of the pastry, the company that makes the macarons.
Whether French or Italian, macarons are delicious. For a long time, it was not known exactly what ingredients they contain and why they are so expensive. According to gastronomy sites, there are restaurants in the world that sell this dessert for $7,000 a serving. It seems that the incredible secret is almond flour, which gives it a perfect refinement and taste, but even so it is exorbitant. In French pastry shops, a macaron costs an average of 2 euros.
The most expensive macaron ever was sold at the Regis Bal Harbour Resort in Miami, Florida, for $9,000. The prestigious macaron was made with edible 24-karat gold and white tea and served in a crystal box.
How long can you keep them?
Technically, they can last for a few days in the refrigerator, although pastry shops recommend that you keep them no longer than a week, and some flavors resist even a few days outside the refrigerator. But ideally, you should consume them on the same day after purchase or the next day.
Many of the customers of this dessert prefer “rested” macarons for one or two days in the fridge before eating them.
A very important thing, besides keeping them in the refrigerator, is to leave them at room temperature between 10 and 15 minutes before consuming them, so that they are not very tough when you eat them and also you can feel the flavors and fine texture of these delicious and fine sweets.
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